A first-of-its-kind Economist Impact research programme, supported by Deloitte, comparing infrastructure ecosystems in 30 countries. As design lead, I shaped the art direction, identity and UX, and applied it across the website, motion graphics, and social and advertising assets.
Infrastructure for good
Providing transformative benefits to society
Client:
- Deloittte X Economist Impact
Role:
- UX/UI Design
- Motion Design
- Art Direction
At its centre is the Infrastructure for Good barometer, complemented by a rich collection of videos, podcasts and case studies exploring the nuances of infrastructure for good around the world.
The barometer benchmarked infrastructure ecosystems across 30 countries and five themes, or "pillars"., each represented by an icon. An animated line, or track, runs through the experience as a visual motif, drawing the user on a journey through the content. It expresses a simple idea: infrastructure connects people to tangible things, from places and services to utilities and information.
These are early design concepts, exploring how the podcast series could be presented.
